Drive your boat like never before.

Experience total throttle control with the Hot Foot™. This hands-free foot throttle offers unmatched precision and safety for every ride. Upgrade your boat today for the ultimate performance boost and take control!

Premium BluewaterLED™ Lighting for Every Boating Adventure!

Experience the ultimate in LED lighting with BluewaterLED™. Perfect for nighttime navigation, ramp launches or showcasing your boat’s style, our LED products deliver quality and performance you can trust.

The ULTIMATE Hydraulic Jack Plate!

Experience superior lift, control, and performance like never before.
For smoother, faster, and more efficient rides, trust the name - ATLAS™.

Give Fish a Fighting Chance with Essential Livewell Products and Solutions!

Livewells are an important tool for conservation by keeping your catch healthy until release. We have you covered for proper livewell maintenance products and equipment.